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Be The Coach: Cliff & Sarah from Puptown Lounge
- We’re very proud to introduce you to our very first Guest Coaches, the owners of family owned Puptown Lounge in Columbus, Ohio. Who better to offer advice to Business Owners than ones that have been through it! We have so many success stories, we’re going to let them share their wisdom. Peg and Pete kicked […] Read More
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Stop Making Business So Difficult
- Innovation! Change! Creativity! Thinking outside the box! All of these are business buzzwords that are captivating the minds of Business Owners everywhere. The reality? There’s very little about the basics of business and growing a business that have changed. So many experienced people have been successful before. Especially when times get tough, we often see […] Read More
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Why Excellent Referrals Matter
- Of course, referrals matter. Happy customers = them telling their friends and family = future customers. It’s a basic premise of a sales process. And wouldn’t we love it if every single one of our happy customers gave us five referrals? Even 10? However, the reality is that we make it challenging for our customers […] Read More
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Price Increases: Strategies to Keep Customers
- Do you know who gets upset by price increases the most often? Spoiler alert: it’s not the customers. Increasing prices is an inevitable fact of growing a business: labor costs, inflation, market prices, and more can drive a business’s need to raise prices. So when we assess a business in the first few weeks of […] Read More
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An Employee Council: Get the Scoop
- As we work with businesses that have award-winning team culture, one of the keys to this is continual feedback on where the culture of the business is going. After all, you can’t know if you’re winning the game if you don’t know the score. This continual feedback leading to a stellar team culture is the […] Read More
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Talk and Walk: Move while You Meet
- Meetings are inevitable. In fact, in a recent Harvard Business School study, during the pandemic and now after, the amount of meetings went up by 12.7%! As coaches that specialize in team culture, the way you meet can determine the overall engagement of a team more than you think. Ever been in a bad meeting? […] Read More
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Owner in Denial: Find Your Way Out
- . “It’s not denial. I’m just selective in the reality that I accept.” – Bill Watterson . Are you a Business Owner in denial? This is one of the most common things that we encounter when we meet entrepreneurs. It’s a common affliction, one that could mean disaster for your business. Entrepreneurs, particularly those that […] Read More
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Marketing: Was the Campaign Worth it?
- In a previous post, we talked about having an unlimited marketing budget. But knowing what is working, and what is not, is the most difficult part of your marketing plan. How do you know if a campaign, or one of your 10 marketing strategies, is worth it? We have to go back to the basics […] Read More
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Unlimited Marketing Budget: Impossible?
- Does this seem like an impossibility? At ActionCOACH, we believe that it is very possible. You will have an unlimited marketing budget when you treat your marketing & advertising spending as an investment, not an expense. BUYING A CUSTOMER Let me explain. Marketing & advertising can be considered as an investment when we look at […] Read More
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Onboarding: Plan to Keep Your Rock Stars
- Business is growing. Great! You’ve decided it’s time to grow your team. The recruiting process is lengthy and costly, but worth it to find a rock star candidate. Turnover is very expensive, often 30-40% of an employee’s annual salary, and can cause extreme shifts in customer service, company culture, and product or service quality. The […] Read More
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