About the author, Julie Easterling
Director of Marketing, ActionCOACH Columbus
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Labor Shortages: Think Outside the Box
- “We can’t find enough workers!” “Sorry, we’re closed due to staffing shortages.” “We’re busy but can’t find enough people to work.” Sound familiar? We’d be willing to bet that you’ve seen a sign like this in the last couple of months, or even said it yourself. We’ve even blogged about it recently. This, like every […] Read More
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It’s Time to Look at Price Increases…Again
- If you’ve read a financial news article lately, or just even shopped at the grocery store, you’d notice that prices are increasing. On everything. We’re at the highest inflation rates since 1991. The Consumer Price Index is up 6.2%. The Producer Price Index (the wholesale market) rose 8.6%. A few months ago, we wrote about […] Read More
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Stop Making Business So Difficult
- Innovation! Change! Creativity! Thinking outside the box! All of these are business buzzwords that are captivating the minds of Business Owners everywhere. The reality? There’s very little about the basics of business and growing a business that have changed. So many experienced people have been successful before. Especially when times get tough, we often see […] Read More
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Best Companies = Highest Standards. Still True?
- Many of the companies with which we work are having unprecedented growth. And as we’ve talked about recently, hiring the best is getting more and more difficult. But just because it’s hard doesn’t mean you need to drop your standards. Remember, business ownership is a long game – it’s the businesses that can grow and […] Read More
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Being the Smartest in the Room
- Have you ever been the smartest, fastest, best in any room? Think back to school. And be honest – we’ve all been there. It’s kind of fun, right? You get to have all the answers, help people, and have an easy, comfortable experience. We should, as leaders, seek out those ways to help people by […] Read More
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How Often do you Update Your Employee Handbook?
- Employee handbooks are what most Business Owners consider a necessary evil – something that is nice to have but it rarely changes. But employee handbooks can be a living, breathing document that can increase team culture, help avoid extremely costly HR-related lawsuits, and more. We say this often, but the more you can do to […] Read More
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Financials: Why Everyone Needs to Know the Score
- Most of the high-performing businesses that we coach have the entire leadership team, or at least the owners, have a solid grasp on the financial health of the company. Profit and Loss Statements and Balance Sheets are typically familiar terms. But, of course, the net profit is the most important – it is how much […] Read More
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Why Excellent Referrals Matter
- Of course, referrals matter. Happy customers = them telling their friends and family = future customers. It’s a basic premise of a sales process. And wouldn’t we love it if every single one of our happy customers gave us five referrals? Even 10? However, the reality is that we make it challenging for our customers […] Read More
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It’s Not Over Yet: COVID for Business in 2021
- At the beginning of the summer, we anticipated a Roaring 20’s-style revival of fun and seeing the devastation of COVID-19 in the rear-view mirror. Fourth of July parades happened, we got to gather with family and friends, and a lot of us enjoyed vacations again before the kids went back to school. It was awesome! […] Read More
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4 Keys to Hiring Great Executives
- Hiring and recruiting is at the top of most Business Owners’ minds right now, and the labor market is unlike anything we’ve seen in recent times. But one thing that hasn’t changed? The importance of hiring executive-level employees. Unlike an entry-level or hourly employee, the executive leader will set policies, lead the business in the […] Read More
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